It’s heating up. No, not just the weather: also the race to become 2018’s song of the summer.
Between Drake, Calvin Harris and Cardi B, listeners have an eclectic mix of tracks on their hand — and no clear frontrunner. This isn’t like last year, when Luis Fonsi and Daddy Yankee’s “Despacito” took the competition by a landslide.
Songs of summer are often released in the winter or spring, finding their way to ubiquity as they have time on the charts to achieve mass culture saturation. (“Despacito” was released in January 2017, and got an added boost from a April Justin Bieber remix, for instance.) In 2016, Drake’s “One Dance” was the big winner of the year; in 2015, it was OMI’s “Cheerleader,” a fun-loving, tropical track that technically came out all the way back in 2012 — and got a 2014 remix — before finding summer success later on.
For our 2018 song of summer contenders, TIME considered the all-important charts, Spotify’s streaming predictions and, of course, our own instincts — because the song of summer isn’t just about the data. It’s about that ineffable feeling of blue skies, hot nights, wild parties and endless possibilities.
“I Like It,” Cardi B feat. Bad Bunny and J Balvin
You could say “I Like It” follows in the footsteps of last year’s “Despacito,” mixing an irresistible Latin base (this time it’s boogaloo) with reggaeton-style rap (this time in the form of Bad Bunny and J Balvin) and an American artist with star power (this time it’s Cardi B). But you could also say that “I Like It” is its own creature, the type of song that’s timeless in sound but topical in content (Cardi B’s line about “Balenciagas that look like socks” could only reference 2018 fashion) — and, thanks to the international appeal of its artists, global in scope. In any case, “I Like It” was not promoted as one of Cardi B’s singles. But it organically caught on among listeners, making moves on Spotify’s trending playlists and slowly but steadily climbing the Billboard charts, where it’s currently ranked at number three even though it’s been out for months — and still on its way up.
“Nice for What,” Drake
This one is for the ladies. Drake, at least, knows what’s trending currently in pop culture: female empowerment. Over a smart use of a sample of the Lauryn Hill …read more
Source:: Time – Entertainment