Ryan Smith, executive chairman and co-founder of Qualtrics, speaks during the Qualtrics X4: The Experience Management Summit at the Salt Palace in Salt Lake City on Wednesday, March 8, 2023.

Jeffrey D. Allred, Deseret News

With news of a potential $12.4 billion buyout surfacing just two days ago, Utah-born customer experience giant Qualtrics ended its four-year hiatus on in-person events Wednesday, opening its X4 user summit with an estimated crowd of 10,000 packing the halls and ballrooms of the Salt Palace Convention Center

And on International Women’s Day, Qualtrics brought world-renowned women’s rights activist Malala Yousafzai back to Salt Lake City, just weeks after she was in town for NBA All-Star weekend events.

The Pakistani woman is the world’s youngest Nobel laureate, having won the Peace Prize in 2014 at age 17 — a recognition of her work as a champion and advocate for the equitable education of women and children across the world.

Yousafzai survived multiple gunshot wounds during a Taliban attack on her school bus when she was 15. She was the subject of a 2015 Oscar-nominated documentary film, “He Named Me Malala” as well as the founder of the Malala Fund, a nonprofit dedicated to breaking down barriers to girls and young women receiving equal education opportunities.


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Source:: Deseret News – Utah News


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